Where Toy Brands Become Household Names

Not Just Fleeting Trends

Stop Being Just Another Toy on Social Media With 5-Second Fame

In today's toy industry, success is often measured in likes, shares, and quick viral hits.

And while impulse and review-driven content are essential, they only reach part of your market.

You’re missing a lucrative audience segment—story-driven buyers—parents who need an emotional connection to truly see the value in your toys.

Without strategic storytelling, you're leaving money on the table.

Maybe You've Thought:

We want to build connections...

Not just chase trends

WE NEED SOMETHING MORE...

Than standard reviews or influencer content

We're Searching for that Balance

Between broad reach and real engagement

If you’re ready to reach story-driven buyers—and stop missing out on their purchasing power—you’re in the right place.

You didn’t build your toy brand for a brief moment in the spotlight. You built it to bring real fun, creativity, and wonder into families’ lives, growing a reputation that stands out in a crowded market.

But with attention spans shrinking and content oversaturation, finding the right partner to showcase your brand’s deeper value can feel impossible.

It's Time To Shake Up Your Marketing:

Likes and reviews will always have their place, but they only capture impulse buyers and practical, review-seeking shoppers.

The story-driven buyer needs deeper resonance...

They want content that shows how your toys fit into their real family life and spark genuine joy for their kids education and entertainment.

That's Where I Come In...

I craft content that highlights genuine play value—not just surface-level content...

I craft content that captures parents' attention and fosters brand loyalty...

I craft content that elevates your brand with a professional approach that costs far less than other sites...

Backed by expertise in toy industry insights, consumer behavior, and content strategy...

I offer strategic storytelling that cuts through social media noise and spotlights the unique benefits of your toys.

Unlike standard influencer content, my professional-grade approach is both sophisticated and affordable—positioning your brand to engage every type of buyer without blowing your budget.

charlene deloach

Don't Know Me? Read More About Me Here or on LinkedIn

Think of your marketing as a three-legged stool

strong and stable when all parts ARE THERE, but wobbly if one leg is missing.

Influencer & Social Content capture attention and buzz

Product Reviews inform and validate purchase decisions

Strategic Storytelling (what I provide) emotionally connects with parents, driving loyalty and repeat sales

Focusing on one or two parts throws your content marketing off balance.
ADDING STORY DRIVEN CONTENT CREATES STABILITY AND SERVES AN OFTEN OVERLOOKED AUDIENCE.

Introducing Toypreneur Club79™

toypreneur club logo

Your gateway to professionally crafted, story-focused content that converts an underserved segment of your market.

In the Toypreneur Club...

Get an edge with content that fosters emotional bonds

Get a boost with content that encourages repeat purchases

Get a balance with content that rounds out your existing strategy

Is The Toypreneur Club79™ Right For You?

No more dust on retail shelves!

You recognize you’re losing revenue by not addressing the story-driven buyer segment

You want professional, story-driven content without the high price tag of traditional digital publishers & review sites

You’re looking to diversify beyond influencer posts and standard reviews

You understand emotional storytelling can be the deciding factor for many parents

You want a strategic, cost-effective approach that fits seamlessly with your existing marketing

Class No 1

TIME ESTIMATION FORMULA

In this class, we will teach you the visual system for knowing just how much TRUE time you have each day. WARNING - This might produce audible gasps from you, but never fear - we will show you how to make that time count, and once you have a good grasp on it….you’ve won more than half the battle.

What We’ll Work On:

  • Visual time estimation

  • Attending to your human needs first

  • Maximizing your best hours of the day

Class No 2

Task Estimation Formula

In this class, we will teach you the three P’s of business planning, and how to categorize your tasks so they are prioritized without a lot of decision fatigue. You’ll have a spot for everything, and the reassurance that it’s all in the right order too.

What We’ll Work On:

  • Business planning in 90 day sprints

  • Task prioritization

  • Ditching scattered multi-tasking

Class No 3

Focus Mastery Formula

In this class, we’ll strengthen your focus muscle so you are able to stick to the plan you set. No shaming allowed. The best part about all of this is you can be a fluid flexible person and still master the skill of focus and refocus.

What We’ll Work On:

  • Exercising your focus muscle

  • Accounting for natural distraction

  • Understanding “task switching” costs

PEOPLE ARE SAYING IT IS THE BEE’S KNEES

IT’S ABOUT DARN TIME
IT’S ABOUT DARN TIME

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.

- JANE AWESOME

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.

- JANE AWESOME

In addition to this, we’ll stack you up with some simple bonuses that make About Darn Time EVEN FASTER!

BONUS #1 The Big List Of Business Tasks Prioritized

Eliminate the decision fatigue around certain business tasks. This list is the full stack of typical business owner tasks, categorized by priority. It also includes a time estimation so when you’re planning your weeks, you can create a realistic plan! It works for all types of online business owners!

BONUS #2 Crush It With Google Calendar

The best free calendar available today is Google calendar, and this class will give you basic setup instructions as well as some “power user” hacks you may not know yet that will make using the calendar app and tool a breeze.

BONUS #3 Come With Me As I Quarterly Plan!

Using the About Darn Time system, watch me quarterly plan inside our company Funnel Gorgeous. We are a multi-million dollar brand and use this simple system every 90 days so I am CLEAR on what I have to do as Co-CEO after setting up the quarterly priorities. Proof this works whether you are a 1 person show or have a big team!

IT'S TIME TO STOP LEAVING MONEY ON THE TABLE

Modern marketing doesn’t have to rely on fleeting hype.

With Toypreneur Club79™, you’ll create targeted, story-driven content:

That hooks parents on an emotional level—turning interest into purchases

That works within your budget—costing far less than big-box strategies

That builds lasting brand loyalty—complementing your existing marketing mix

JOIN THE CLUB

Grab The Pioneer Price Before It Ends on June 30th!

SPOTLIGHT PLAN

One Time Payment

$500

Plus Product Samples

Submit One Product for:

Shared Listicle Feature

Amplify your brand further with inclusion in a curated toy listicle, providing additional SEO and visibility opportunities.

Instagram Reel (30–60 seconds)

Authentically showcase your toy through an engaging and shareable Instagram Reel.

Shopping Link Placement (30 Days)

Product featured prominently on our Favorite Finds page and included in our Amazon storefront shopping list, boosting direct sales potential.

SHOWCASE PLAN

One Time Payment

$1000

Plus Product Samples

Submit One Product for:

Everything in the Play Plan, PLUS:

Dedicated Story-Driven Blog Review

Professional, SEO-optimized blog review (300–500 words) crafted to highlight your toy’s key selling points.


Podcast Mention (~15–30 seconds)

Seamless integration into our trusted parenting podcast that reaches highly engaged parents actively seeking toy and play recommendations.


Newsletter Spotlight Mention

Your toy is highlighted in our targeted email newsletter, directly reaching engaged parents actively seeking trusted toy recommendations.

All deliverables will be completed and published within 60 days after receiving the necessary product information and physical product samples.

Will my product be returned?

No. Samples are not returned. They may be used for media styling, and giveaways.

What types of products are you looking for?

Toys or kid/parent focused products with clear play value, strong design, or a meaningful backstory. We look for products that connect with parents and offer something fresh or purposeful.

How many products can I submit?

You can submit as many as you want with a separate fee for each. One opportunity per product.

Do I get anything else?

This program enables you to get on our radar for gift guides or on-air opportunities. We decide what is the best fit and there are no guarantees.

Do you do custom content packages?

Yes, we do. Please reach out to [email protected].

Can I just be a podcast guest?

Yes, we offer that opportunity. Please learn more about our process here.

What does On-Air mean?

Depending on your product and our editorial process, that may mean your product is featured in a TV segment, in an Amazon live or in a YouTube video.

Do you have any other packages?

If you are looking for an affordable option without any content guarantees, you can submit your product to The Toy Edit. Learn more here.

You don’t have a big following, so why trust you?

Unlike a lot of influencers who focus on reach, I’ve built my authority behind the scenes—350+ bylines and 150 TV segments—so my content carries weight in the industry, even as I grow my personal platform. Which means brands who collaborate with me now are getting industry authority with first-mover access.

TOYPRENEUR CLUB79
IT’S ABOUT DARN TIME

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.

- JANE AWESOME

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla non augue a dolor convallis lacinia. Aliquam massa mi, consectetur vitae semper vitae, interdum et est. Fusce eget nisl ultrices, efficitur augue sagittis, auctor ipsum.

- JANE AWESOME