Charlene at Trade Show
Charlene demo toy
Charlene on TV

Hey There, I'm

Charlene DeLoach:

Picture someone who started their career where it matters most in the toy industry - on the retail floor, watching firsthand how children and parents interact with toys. That's where my toy story began, but it's far from where it ended.

My path took an unexpected turn through law school, into the halls of power as a Fellow in the First Lady's press office, and through executive leadership roles in the public sector. Along the way, I mastered the art of clear communication, strategic thinking, and navigating complex stakeholder relationships.

When social media emerged, I didn't just observe - I dove in, building thriving online communities as a Mom blogger and developing a deep understanding of digital engagement. My natural comfort in front of cameras and audiences led to over 150 television appearances and countless over 20 speaking engagements, while my way with words resulted in more than 350 published articles.

Today, as The Toypreneur, I bring this unique combination to the toy industry: the legal mind that understands compliance and risk, the executive who's built and led teams, the communicator who's equally at home in front of TV cameras or behind a keyboard, and the community builder who knows how to create genuine connections in both digital and physical spaces.

My approach combines old-school marketing wisdom with modern digital efficiency. I've organized over 25 major expos and events, built engaged communities from scratch, and helped brands find their authentic voice in an increasingly noisy marketplace.

This isn't just consulting - it's comprehensive guidance from someone who understands every angle of brand building, from legal considerations to media relations, from community engagement to strategic growth. When you work with me, you're getting decades of cross-industry expertise focused on one goal: helping you build distinctive, sustainable brands that stand out in today's complex marketplace.

Video testimonials coming soon.

:)

Brand

:)

Brand

Check out these video testimonials

Nuno T.

Automated Marketer

TV Appearances

Various Stations

KEEP THE GROOVE GOING